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VISIT HELMSLEY NEWS • Updated , 7:35 am

Deli introduces The Invigorator– spreading positivity for British Sandwich Week

There’s an extra reason to be happy this British Sandwich Week – a mood and energy boosting sandwich made exclusively at a famous North-Yorkshire deli.

To mark British Sandwich Week, which runs from 20th to 26th May, Hunters of Helmsley has added The Invigorator sandwich to its deli menu. The store sells over 50,000 takeaway sandwiches every year from its base on Helmsley’s bustling Market Place.

The Invigorator has been carefully created to give the person eating it a boost, with ingredients specially chosen because of their beneficial properties in relation to well-being, mood and energy levels.

The Sandwich includes:

  • Ajvar – this Macedonian roasted red pepper spread is an excellent source of vitamins A and C, potassium, folate (Vitamin B9), and fibre. Red peppers offer almost 11 times more beta-carotene than the green ones.
  • Houmous – houmous is a good source of protein and fibre, with chick peas providing high levels of iron, phosphorus and B vitamins.
  • Rocket – this nutrient-packed green wonder contains large amounts of vitamins A, K and C, folate, calcium, iron, potassium and magnesium, as well as several beneficial phytochemicals.
  • Pumpkin seeds – these little seeds pack a punch – they’re said to have more mood-boosting powers than any other food. Jam-packed full of nutrients, they are loaded with omega-3 and zinc which have been shown to improve moods; Magnesium, which helps reduce anxiety; and Tryptophan, the amino acid which helps the body make Serotonin, a neurotransmitter that boosts mood and can help you unwind.
  • Served on sliced granary breadwholewheat grains boost folate levels, and provide slow release energy, avoiding that mid-afternoon energy dip.

Christine Garnett, who owns Hunters of Helmsley with husband Chris, said: “It’s no secret that certain nutrients have a profound effect on brain function, and can help boost your mood in both the short and long term. Lots of these nutrients, such as Vitamins B and D, zinc, calcium, iron and magnesium are found in abundance in lots of tasty fresh foods. We thought it was a great idea to combine some of our favourites to make The Invigorator. It’s healthy, vegetarian/vegan, good for the heart, super colourful and tastes great – which was vital, as it’s not going to boost anyone’s mood if they don’t enjoy eating it! It is the perfect midday pick-me-up, to get your afternoon off to a great start – no mid-afternoon slumps in sight!”

The sandwich will be available at Hunters from 20th May, freshly made to order at a price of £3.60.

Hunters has been based on Helmsley’s picturesque Market Place for 28 years and was previously awarded the title of Britain’s Best Small Shop at the House of Commons. For more information about Hunters of Helmsley visit www.huntersofhelmsley.com or follow them on Facebook/Twitter.

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