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Helmsley “honoured to host” national Small Business Saturday bus tour

It has been announced that Helmsley is to be the Yorkshire stopping point for the nationwide Small Business Saturday bus tour 2016.

The bus will park up in Helmsley’s bustling Market Place on 2nd November from 10am to 1pm, before heading on to Boroughbridge – the only two Yorkshire destinations to be visited this year.

Helmsley in Business, who were behind the bid to be the Yorkshire stop, are asking local authorities and small businesses from the wider region to come along and get involved. There will be free talks, free marketing packs, networking opportunities and advice on how to get involved with the Small Business Saturday campaign. Presentations will include “How branding can help you grow your business” by York-based United By Design, and there will be demonstrations from local businesses including The Stick Man, Duncombe Sawmill, Handford Hairdressing,  The Barber Shop and Amanda Field Couture Milliner.  

Some of Helmsley’s famous foodies will also be doing demonstrations, including favourite dishes from Italian experts Gepettos and crab dressing from Thundercliffes. There will also be samples of local goodies, including fish and chips from Scotts and tasty Yorkshire treats from Hunters of Helmsley.

The event will be opened by Helmsley’s new world-record holding town crier, David Hinde, as his first official appearance for the town. He will also give a special proclamation to commemorate the unveiling of the plaque on the Town Hall marking Helmsley’s status as Best Market Town at the Great British High Street Awards.

Helmsley has been an active supporter and partaker in Small Business Saturday since its launch in 2012, holding big events on the first Saturday in December to celebrate the campaign that puts small, independent businesses in communities across the country in the national spotlight. This year’s event takes place on 3rd December and will see the town hosting a day of activities, fun and games, special offers and competitions, as well as the launch of Helmsley’s first Angel Festival.

The Small Business Saturday bus tour will be making 29 stops in five weeks with the message ‘Small Business, Big Difference’. The A-B bus tour will begin on Monday 24th October in Aberdeen and will conclude in Bournemouth on Friday 25th November. The Helmsley stop coincides with the day the campaign has dedicated to local business Duncombe Sawmill, which was announced as one of the Small Biz 100 in August. One small business is profiled per day for the 100 days leading up to Small Business Saturday itself.

Carolyn Frank, chairman of Helmsley in Business and owner of Libby Butler Jewellers, said: “We are just over the moon to have the bus tour stopping in Helmsley this year, what an honour. It will be a great morning for visitors, with loads going on, and we very much hope businesses from around the county will come along and take part. It’s a great opportunity to find out more about Small Business Saturday and how you can get involved – it’s been fantastic for Helmsley over the last four years, and I think the community and local businesses have both benefitted immensely. The bus tour will also be a fantastic networking event, where people can come along and make new connections. Hopefully the sun will be shining, but if not, there’s plenty of room on the bus too! I also hope many of our local residents will come along to the unveiling of our GBHighSt award plaque, and to meet our newly appointed town crier. It should be a great day all round!”

Commenting on the bus tour, Small Business Saturday National Campaign Director, Michelle Ovens says: “Small Business Saturday is not just a campaign to raise awareness of our diverse and innovative small business sector, but also a vehicle from which small businesses who embrace and make use of the campaign can derive tangible benefit. The bus tour is a very visible way for us to meet small businesses around the UK and show them how they can become involved as well as drumming up consumer interest, support and enthusiasm. We are really looking forward to welcoming small business owners and consumers to the bus to get information and find out ways in which they can support small businesses and make the day work most effectively for companies in their own communities.”

Small Business Saturday is the UK’s most successful small business campaign. Last year an estimated £623 million was spent with small businesses across the UK on the day – up £119 million on 2014 and an increase in spending of 24%. The day itself also generated huge buzz on social media with Small Business Saturday trending at number one on Twitter.

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